In today’s digital age, nearly everyone is online. With billions of searches conducted daily, businesses…
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3 Reasons to Partner with a Web Development Company
Many web development companies offer cheap rates to build websites that were out of date a year ago. What if you hire a web developer to create one of these sites, and you make the mistake of updating WordPress to the current version? The website might not work at all. Or, what if your web agency uses plugins that aren’t supported anymore and new compatibility issues crash your site? Will that dev shop help you get things back in order? The sad fact is that in many cases, no, the web design agency you hired won’t support their work in the future.
There is a better way: Instead of looking for a web development company, find a technology partner that can handle any software challenge you throw at them.
Here are just three benefits that come with partnering with a custom software and web development company:
Experience
Conventional wisdom tells us it takes 10,000 hours or roughly ten years to become an expert at something. While there’s some debate about the veracity of that statistic, it’s still a truism that the only way to get good at something is to do it a lot. Technology is no exception to this rule.
If your technology partner lacks experience, then they may not be familiar with design and development best practices. Over time, an experienced web development agency will discover a process that is both flexible and thorough. You benefit from that level of experience and have the comfort of knowing your project will achieve the kinds of results you expect.
Expertise
Experience speaks only to a web design agency’s length of knowledge, not it’s breath. If a web design agency has ten years of experience building WordPress websites, that’s all you can expect from them. If, in the future, you realize a SaaS platform will grow your brand, that dev shop can only build it using WordPress. Maybe WordPress is the perfect content management system for your new platform. If, however, you need a CMS with extra security or more custom features, you might be happier with a platform built on Drupal.
Choosing a technology partner is a big decision, and no single technology works for every situation. You benefit from knowing the custom software and web development company you partner with can provide expert guidance to determine the best technologies for your projects.
Cost
There are two ways cost can affect which web development company you choose as a partner. The first is the fee your developers charge for their work. However, there’s another, more subtle way cost affects web development: The cost of missed revenue if your website, mobile app, or your SaaS or eCommerce platform crashes or is out of service for any length of time.
You only have one shot at making a good impression. In fact, 88% of online customers won’t return to your site if they’ve had a bad experience with it in the past, and about 75% of customers will judge your credibility based on your web design. Because the stakes are so high, you should partner with a web development company that will not only keep your website looking great but who will also monitor uptime and respond immediately if there is an issue.
Of course, fee structures and pricing should be transparent; you should know what you’re paying for. When you partner with an experienced and knowledgeable custom software and web development company, however, you benefit knowing your project will be built to industry standards, and you’re not alone if something goes wrong.